Resource Centre

Welcome to Avtrade’s brand resource centre.

Here, you will find downloadable brand assets and guidelines that will demonstrate how to use them effectively. Once you download the logo you need, you will have the choice between web (RGB) and print (CMYK). Make sure you choose the appropriate file type to ensure the colours are correct. You will have a choice of logo colour for each iteration of the logo, including variations of full colour, single colour or white. These are available in an .eps file for print or a .png or .svg for web use. Make sure you read the Brand Guidelines in full before using the logo.

Primary logo with strapline
Secondary logo with strapline
Primary logo no strapline
Secondary logo no strapline
Careers logo

Clear Space

A clear space has been established to enable the logo to appear clearly and without interference from other graphic elements. The formula shown applies to all uses of the logo regardless of the size at which it is reproduced.

The MINIMUM clear space is equal to double the height of the AVTRADE text.

No other graphic or text material should be allowed to feature within the clear space around the logo.

Minimum size

The top row shows the minimum sizes for use of the primary and secondary logos.

Below those are the sizes for the version of the Avtrade logo without a strapline are to be used. The minimum sizes for this version of the logo are below. These sizes are the smallest that the Avtrade logo is to be used.

Brand Guidelines